A question I’m getting from several different directions right now relates to fundraising planning. In April and May, the questions are coming from organizations whose fiscal year ends in June, but the questions themselves are universal. The first piece of advice I always give...Read More
May officially starts on Sunday. Are you ready? What is on your To-Do List for May? Here’s what I’m thinking about: My Second Spring Appeal Letter: I want my donors to give to the organization twice each year, once to renew their membership, and once in response to an “appeal...Read More
Isn’t direct mail fundraising FUN? If you are in the midst of writing your Spring Appeal letters, or getting out that Earth Day message to your loyal supporters, you’re probably aware that getting the appeal out is not as easy as it might seem. Worse, everyone has an idea about...Read More
Development for Conservation helps conservation organizations raise more money from individual members and donors by improving renewal, upgrade, cultivation, and major gift development systems.